Let sales focus on selling and engineers on showing expertise
Stäubli's sales workflow for its complex MULTILAM connectors was slow and cumbersome, relying on manual engineering approval and clunky email chains for every configuration.
Sales reps lacked immediate technical drawings during client conversations, risking miscalculations that could damage customer trust.
Solution
Collaborating together, all in 1 place
Build the MULTILAM Selector app, embedding engineering approval straight into the sales tool.
Create a real-time, error-proof "single source of truth" featuring automated engineer notifications, transparency tracking for sales reps, and a complete timestamped history.
Enable the app to instantly generate a dynamic, manufacturing-ready PDF blueprint (complete with schematics, ISO notations, and material specs) based on real-time inputs.
Result
Building a global platform for service growth
Cut customer quotation times in half and accelerated the sales cycle.
Eliminated cross-team friction and prevented false promises to customers.
Captured rich data to inspire future product innovation.
If you want to get a glimpse of what we did, you can check out the video over here:
We have been discussing internally about this solution for years. BBC has been a truthful mediator between the different teams bringing the needs of every team together. They strategised, designed and built the entire experience in 6 months, right in time for our annual sales event. It was a real collaboration between all stakeholders."
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