The MC4 Matchmaker

As our first project together, Stäubli challenged us to rethink their MC4 Selector. The original filter-based system allowed users to skip mandatory steps, leading to incomplete configurations and frustrating technical resets that stalled the sales process.

BBC re-engineered the tool from the ground up into a "guided process" experience. We focused on making the complex simple, ensuring users only see results once all technical criteria are met.

• We added visual indicators and a logical flow so users always know where they are in the selection journey.
• Our team clarified the technical logic by renaming confusing terms and integrating helpful tooltips for MOQs.
• We expanded the PDF functionality to include generated part codes for both MC4 and EVO, creating a ready-to-use configuration.

The tool was really meant for them, so who better to talk about the results? Though we can share what we already heard:

• The new guided workflow ensures 100% accuracy in part selection by preventing any missed data points.
• The enhanced PDF output now serves as a professional bridge between the digital experience and the final order.
• The tool successfully translates Stäubli's technical excellence into a seamless digital tool.